Source entrepreneur.com
The Road Ahead for Influencer Marketing: 2018 and Beyond
Influencer marketing has expanded exponentially over the past several years — it’s now four times its size just two years ago. As such, the industry has evolved from a promising marketing tactic to an essential part of many marketing budgets; today, it’s a leading priority for huge conglomerates and startups and small businesses alike.
From our very good friends over at entrepreneur.com