Tips on creating an effective PowerPoint presentation

To most people, creating and giving business PowerPoint presentations may be the bane of their life. It’s safe to say that  most of them haven’t  mastered the art of creating simple yet effective PowerPoint presentations.  For all its flaws, PowerPoint presentations remain the most used form of  business presentations.

Instead of being controlled by the fear and dislike of giving business presentation – the better approach is to learn the software and skills in order to take advantage of it to the max. Pay attention as well to the following tips on creating and giving the perfect business PowerPoint presentations.

Being Well-prepared Is Key

One of the key factors in ensuring a successful business presentation is to be thoroughly prepared for it. In business presentation, you are basically selling something to your audience – be it a concept, service or a product. Whatever it is that you are presenting, the goal is to inspire action. It is very important for you to know the material on the business presentation inside out. If you appear not knowledgeable, your audience can easily pick up on it.

Good content

Another area that you should prepare carefully is the look and content of your presentation. Organise and design the slides on the presentation so that they flow smoothly.

Practice, practice, practice!

When it comes to giving business presentations, there’s no such thing as too much practice. Think yourself as an artist on stage with all eyes on you. Surely you don’t want to stutter, stumble, and falter. In addition to having superb knowledge of your content, you should know the structure and flow of the presentation – this means you have to rehearse it. The most effective way is to stand in front of a mirror and give the presentation out loud. It’s even better if you can do it in front of your friends, family or colleague.

Some more useful tips include:

• Keep your presentation simple and to the point.
• Don’t drown the presentation in a sea of words. If possible use relevant images or charts – as they are easier to process. Relevant images also engage the audience better and they keep them interested.
• Make clear titles, headings, captions that are easy to read. Don’t go overboard with the font styling.
• Remember to make the background and text contrasting colors.
• Don’t be too generous with the number of slides. In business presentations, less is always more.
• As long as you have already covered relevant points, don’t drag the information for too long.

Thanks

The BSN team